Airport Tribes
Life in an airport has its own culture. Airport Tribes came to life to fulfill a need to connect with fellow travellers in a none intrusive way. Easily find a like-minded companion to have lunch with or connect with on a corporate network level. The preferred identity design has a sense of adventurousness combined with a sleek and trustworthy image.
The main logo symbol features the letters ‘A’ and ‘T’ composed in a camp, or tent-like manner, creating a direct reference to the full brand name and the ‘tribes’ segment in a simplistic manner.
The subdued color palette provides a calm look and feel. Frequent flyers will appreciate the none-intrusive character of the platform.