Eco Built
Started as a DIY blog, Eco Built is a community where people can find tips and tutorials about building home attributes that aid sustainability in a beautifully simple manner. A strong brand image was preferred that somehow incorporates an environmental reference.
The logo features an emphasis on the brand name by utilizing a typographic logo composition. The bold type style creates an impactful look. Through the negative space in between the letters ‘I’ and ‘L’ a subtle tree can be seen.