Outlaw
Youtube star Jared Outlaw was looking for a complete logo revamp for his well established Outlaw brand. Some of their products include tabacco-less chew and genuine leather cowboy boots. A much more clean and simplistic logo and identity was preferred to take the business to the next level.
The first logo proposal featured an abstract and organically shaped outlaw head, which was extremely well received. However, the request rose to simplify the graphic even more so that the logo would feature the bare minimum.
The final approved logo design features the outlaw head in a highly abstract and geometric manner for a big-branding solution that will enable limitless branding opportunities.